Remove Austin Remove Management Remove Marketing Automation Remove Technology
article thumbnail

Market your community bank with first-party data

Independent Banker

Andrew Catalano, Austin Williams While most community banks aren’t yet using first-party data for marketing purposes to grow revenue and retain customers, experts say those willing to invest in the effort can reap big rewards. In addition, many marketers don’t have tools for capturing customer information themselves.

article thumbnail

GonzoBanker Awards 2017

Gonzobanker

Endless CRM and data management projects that shook our foundations and gutted our PMOs. These ventures show credit unions are not standing still when it comes to technological disruption, and we hope much is learned from these early risk-taking efforts. THE TECHNOLOGY AWARDS. This year brought us: Mergers out the yin-yang.