We analyzed 7 of the fastest-growing personal finance apps of all time to figure out the secrets to their success — here’s what we learned
CB Insights
OCTOBER 10, 2017
What follows are the results of our analysis — six secrets to success in the world of personal finance management. Use pre-launch marketing to build both trust and hype. Too many companies just tack referral on, assuming that their incentives will do the work of motivating users to actually pull the trigger.
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