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A new digital bank needs a new customer service experience

Insights on Business

FEBRUARY 13, 2019

At IBM Think 2019, Henrique Albuquerque from Bradesco Research and Innovation offered insight into how Bradesco is transforming by focusing their entire business structure around the customer journey. If you take the wi-fi away they almost die,” said Albuquerque. Social-based marketing. Hyper-connected journey.

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Albuquerque Digital Banking Millennials social media 152
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Hot banking sessions at IBM Think 2019

Insights on Business

JANUARY 28, 2019

Speaker: Henrique Albuquerque, Bradesco Bank. –> Explore IBM Banking and Financial Markets Solutions. enable new business models and value chains to their customers, employees, and partners. capture new revenue and increase user engagement. transform to become more agile, more digital and more customer-centric.

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