article thumbnail

Fintech'ers Will Be Right on Branching. Unless Bankers Act.

Jeff For Banks

In Brett King's 2012 book, Branch Today, Gone Tomorrow , he called for a 50% reduction in branches while asking what would banking look like in 2015. Between 2012 and 2015, there was a 4% branch reduction. Much like the credit union CEO thinks his branching strategy differentiates his CU.

article thumbnail

How About Profits in the Branch of the Future?

Jeff For Banks

“[Sample] Bank has reinvented banking with the opening of the [Branch of the Future]. To experience the future of banking today, simply step across the threshold.” So went the 2012 press release announcing the opening of the next generation of the bank branch. Not very inspiring.