Remove 2007 Remove Online Remove Referral Marketing Remove Retail
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We analyzed 7 of the fastest-growing personal finance apps of all time to figure out the secrets to their success — here’s what we learned

CB Insights

Robinhood’s goal was not to build an app for day-traders or portfolio managers; it was to build an app for the first-time retail investor. It was 2007, and people were much less willing to hand sensitive banking information to a new internet startup than they are now. We’re making investing accessible to young people.

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