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Surprises from the Consumer Financial Decision Making Conference (Behavioral Economics)

Celent Banking

There are variations in how an issue is framed – the exact same words can be used to ask the same question, but the font, the background – any elements of the user experience – will also have an effect. These “UX” nuances matter, and refining the details of the user experience will be hugely important.

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Hip Pocket Closes $150k Round of Funding

Fintech Labs Insights

The convertible note round brings the Nebraska-based company’s total funding to $180,000. Hip Pocket founder and CEO Mark Zmarzly tells us that the funds will be used to expand into the employer financial wellness market and to further build out Hip Money , Hip Pocket’s latest product.

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Q2 Leverages MX Technology to Launch Contextual PFM

Fintech Labs Insights

With the “always-on aggregation” and UX/UI of MX , the newly-launched Contextual PFM from Q2 is designed to make actionable financial insights a part of every customer’s mobile banking routine. Q2 + MX = CPFM. The company launched its cloud-based, open API developer platform, CorePro in May.