Social Assurance

JANUARY 11, 2021

As financial marketers finalize their 2021 marketing plans, the focus for the the new year will center on executing new organizational goals, addressing changing consumer demands and behaviors and learning and experimenting with new marketing channels and tactics in evolving their marketing strategy. Facebook Pay.

social media 15

social media Branding Trends Tools 15

Social Assurance

JANUARY 11, 2021

As financial marketers finalize their 2021 marketing plans, the focus for the the new year will center on executing new organizational goals, addressing changing consumer demands and behaviors and learning and experimenting with new marketing channels and tactics in evolving their marketing strategy. Facebook Pay.

social media 15

social media Branding Trends Tools 15

The Financial Brand

NOVEMBER 16, 2020

The post Financial Marketers Must Toss Meaningless Vanity Metrics That Don’t Sell appeared first on The Financial Brand. Touchy feely messages sent by banks and credit unions early in the pandemic didn't produce solid results. Here's what might have produced.

Marketing 40

Marketing Branding social media Marketing Strategies 40

CB Insights

OCTOBER 23, 2018

Daniel Loeb, manager of activist hedge fund Third Point LLC, led an investment of roughly $3B into Nestle in 2017 and launched an attack on the company’s leadership in mid-2018. Peltz and P&G collectively spent over $100M on marketing to bring investors to their sides. New CPG business strategies are on the rise.

Branding 73

Branding Industry Retail Strategy 73

William Mills

MAY 9, 2018

Stephen Butler (General Manager), Sid Probstein (CTO & VP Professional Services), Alan Swahn (VP Marketing), Percy Johnson (VP Solutions), Alex Levi (VP Sales). Having market-tested various approaches to motivate action to improve online security with tens of thousands of consumers, the company is now launching its product.

Security 40

Security Samsung Strategy San Jose 40