Jeff For Banks

FEBRUARY 1, 2015

In the mid to late 1990''s, my employer, First National Bank of Maryland based in Baltimore, bought Harrisburg, Pennsylvania based Dauphin Deposit Bank. They didn''t even include bank in their marketing materials, leaving customers and potential customers wondering, who ? Common sense trumps a marketing study.

Pennsylvania 60

Pennsylvania Baltimore Branding Indiana 60

CB Insights

MARCH 6, 2019

A healthy culture of dissent may have helped the company focus on its product issues before they became a national scandal, but workers who raised red flags were ignored and, if they persisted, asked to leave the company. The emphasis on marketing was crucial, as Pets.com would only be successful if it could reach a massive scale.

Report 78

Report San Francisco Capital New York 78

CB Insights

MAY 3, 2018

In internet-speak the word “meme” often refers to an amusing picture that goes viral on social media. ” From “Tutorial: Military Memetics,” by Dr. Robert Finkelstein, presented at Social Media for Defense Summit, 2011. Government regulation & national security. Final thoughts.

social media 78

social media Video Technology National 78