?? Generations X and Y’s “Culture of Convenience” driving financial institutions toward “mobile-first” omnichannel structures
Banking 2020
JANUARY 20, 2016
This affinity for technology has created a culture of convenience, so it’s no surprise that mobile payments are increasing in popularity. Millennials, in particular, are embracing mobile payments with open arms: 44% of Millennials would rather use their mobile phones than cash to pay for smaller ticket items.
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