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Market your community bank with first-party data

Independent Banker

In addition to direct outreach efforts, first-party data can be used for advertising campaigns across a variety of media, including streaming services and social media. “We In addition, many marketers don’t have tools for capturing customer information themselves. Prioritize data accuracy.

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FUEL CYCLE Fuels B2C Relationships

PYMNTS

The dashboard displays data in a friendly way to help brands with concept testing, brand health tracking, usability testing, price point determination, and media and content evaluation, no matter what industry they’re in (because every business has customers!). PYMNTS: What’s next? What does the future look like?

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