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10 Big Bank Marketing Lessons from the ABA Bank Marketing Conference

South State Correspondent

Last week, the American Banking Association (ABA) held its annual Bank Marketing Conference in Denver, receiving rave reviews. The theme was – developing your marketing superpowers. Amid the brewery networking, superhero costumes, and fun, some fantastic bank marketing lessons were had, and not just for bank marketers.

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Guest Post: FInancial Markets and Economic Update by Dorothy Jaworski

Jeff For Banks

There are some signs of slowing in the housing markets; both existing and new home sales in June fell amidst rising mortgage rates and fewer gains in home prices. Dorothy has been with Penn Community Bank and its predecessor since November, 2004. Consider the trade wars and tariffs.

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The community banks beating the Great Resignation

Independent Banker

Following their stints as interns, Malvern Bank retained the talents of (L to R) Cody Sorenson, Keegan Wederquist and Adam Konfrst, hiring them as full-time, mid-level team members. These community banks share how they have (or haven’t) altered their hiring strategies. Eclipse Bank: Reputation matters. Total employment.

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Spotlight on Specials

Independent Banker

As community banks attempt to grow funding for expanding their loan portfolios, most turn to a tried-and-true method: They promote a certificate of deposit “special.” Neil Stanley ( Neil@TheCorePoint.com ) is CEO and founder of The CorePoint, a company in Omaha, Neb. By Neil Stanley and Kimberly Myszkewicz. Expert Ideas.

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Who were ICBA’s Top Lenders of 2022?

Independent Banker

Last year, community bank loan producers were faced with both record-low interest rates and a glut of deposits. But as they always do, they came through for individuals and businesses in their communities with a combination of personalized service and prudent risk management practices. American Bank, National Association.

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The Wit And Wisdom Of Investor Letters

PYMNTS

In fact, a CEO who thinks their goods or services are anything less than the best the market has to offer is probably not long destined for their job. Dimon went on to discuss, at some length, the “mission-critical” services that big banks can supply are the types of things “regional and community banks simply cannot do.”.