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Making omni-channel a reality – Part 2: Getting culture and channel strategy right

NCR

In this white paper , I introduce the Omni-Channel Wheel of Fortune, a representation of the six key areas where – based on my past experience with NCR’s retail banking customers – I believe banks should be focusing their efforts in order to make a holistic transition to omni-channel.

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The Power Of ‘Intravenous Permission’

PYMNTS

In their new white paper, titled “The Importance of Permission Marketing in the Digital Age,” TSYS’ Strategic Marketing Director Morgan Beard and Andy Kulina, Managing Director of Cambridge Loyalty, take an in-depth look at what it really takes to not only reach consumers today but bring value to their tech-centered lives.

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