Branding National Regional Tampa 
Gonzobanker
DECEMBER 17, 2021
From nowhere, sizable regional players are being created. Some interesting finalists would be: M&T and People’s United Old National and First Midwest Webster and Sterling Columbia Bank and Umpqua. This is an innovation-seeking franchise that has built a solid brand and never got over its skis in execution.
CB Insights
SEPTEMBER 4, 2019
Over 1M millennial women are becoming mothers every year, meaning Gen Y now makes up the majority of annual births in the United States, according to the National Center for Health Statistics. Many millennial consumers are looking beyond older, legacy coffee brands to blends from boutique “third-wave” coffee roasters.
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