Enticing Millennials With Experiences Using ?Neighborhood Goods?
PYMNTS
JUNE 21, 2018
The old model of opening a retail store with merchandise as a main focus of the space may not appeal to today’s consumers – millennials in particular. The general area has an unbelievable density of upwardly mobile professional men and women,” Alexander said of Plano. This generation values experiences, not just tangible goods.
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