Stupid Bank Names
Jeff For Banks
FEBRUARY 1, 2015
If your brand strives for assimilation, then go with it. But truth be told, MutualFirst Financial of Muncie, Indiana, the holding company for MutualBank, is publicly traded. K Bank - In today''s abbreviated texting and social media world, this is a bad name, K? Ask somebody outside of the re-branding process.
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