Branding, FDIC and Indiana - Community Banking Brief

Deposits: Do you want a relationship or fries with that?

Jeff For Banks

MARCH 27, 2010

They troll the web for best rate banks, assuming one depository with FDIC insurance is no better than another. ING Bank is a pure Internet play that builds on its brand power and competitive rates to drive deposits in its virtual doors. Jeff BancVue’s comment letter to the FDIC [link].

Indiana

Indiana FDIC Strategy Regulation

Stupid Bank Names

Jeff For Banks

FEBRUARY 1, 2015

If your brand strives for assimilation, then go with it. But truth be told, MutualFirst Financial of Muncie, Indiana, the holding company for MutualBank, is publicly traded. Innovative Bank - Through the worst banking crisis since the Great Depression, only about 5% of FDIC-insured financial institutions failed.

Pennsylvania

Pennsylvania Baltimore Branding Indiana

Community Banking Brief

Deposits: Do you want a relationship or fries with that?

Stupid Bank Names

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