Jeff For Banks

APRIL 17, 2010

The Pennsylvania Turnpike’s Valley Forge rest stop is a common waypoint for me on my travels. This reminds me when my daughter performed a soda taste test at the local swimming pool, pitting Coke, Pepsi, RC, and a generic brand against each other. The winner: generic brand. What does your brand stand for?

Branding 60

Branding Management Community Bank Community 60

Gonzobanker

DECEMBER 14, 2023

Not the financial industry’s “Troublemakers ” – those regional and community banks, credit unions and supporting fintech entrepreneurs who continue to engage customers and communities and find niches that keep the grassroots of our country’s financial system alive and kicking. Sounds like a cool strategy to build a smarter bank.

Fintech 194

Fintech Community Regional Technology 194

Gonzobanker

DECEMBER 20, 2018

Leveraging the Virtual Wallet brand it built years ago, it will be worth watching how PNC fares in 2019. GonzoBanker of the Year – Mid-Size Banks. Importantly, both grew their banks bigger and bigger while their egos remained as humble as ever. Goes to Greg Smith, retiring CEO of Pennsylvania State Employees Credit Union.

Fintech 101

Fintech Conference Innovation Community 101

Gonzobanker

DECEMBER 19, 2016

While this deal was announced late last year, the heavy lifting was done in 2016 as BBCN Bancorp and Wilshire Bancorp came together under a new brand to create the largest Korean American bank. A “Get Your Act Together” Statistic if There Ever Was One – Non-banks will account for over half of mortgage production in 2016.

Utah 60

Utah System Community Marketing 60

Gonzobanker

DECEMBER 19, 2016

While this deal was announced late last year, the heavy lifting was done in 2016 as BBCN Bancorp and Wilshire Bancorp came together under a new brand to create the largest Korean American bank. A “Get Your Act Together” Statistic if There Ever Was One – Non-banks will account for over half of mortgage production in 2016.

Utah 60

Utah System Community Marketing 60