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How Siri And Alexa Could Be The New Face — Or Voice — Of Hospitality

PYMNTS

Like so much of the retail industry, hospitality is all about customer experience. Despite the fears of some, several hoteliers have decided to give it a try over the past year, including some of the bigger name brands. The Irvine-based 34-property Pacifica Hotels chain serves guests in California, Hawaii and Florida.

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