The Financial Brand

AUGUST 10, 2021

The post Innovation and Sheer Marketing Muscle Power Credit Card Battle appeared first on The Financial Brand - Banking Trends, Analysis & Insights. Fintechs and neobanks are adding competition with fresh ideas as major players prepare to spend for share.

Innovation 40

Innovation Cards Marketing Banking Trends 40

The Financial Brand

DECEMBER 9, 2021

The megabank rolled out a key enhancement to its loyalty program and launched a slick new card — both aimed at high net worth consumers. The post BofA Wades Into High Net Worth Battle with New Rewards and Card Offers appeared first on The Financial Brand - Banking Trends, Analysis & Insights.

Cards 35

Cards Banking Trends Analysis Trends 35

The Financial Brand

JUNE 27, 2021

Consumers will soon be paying for their apartments with a credit card — and getting rewarded. The post Why (and How) the Bilt Mastercard Is Revolutionizing Paying Rent appeared first on The Financial Brand - Banking Trends, Analysis & Insights. Paying landlords checks is a thing of the past.

Banking Trends 22

Banking Trends Analysis Trends Branding 22

The Financial Brand

JUNE 10, 2021

The post Financial Marketers Must Rethink Consumer Banking Campaigns appeared first on The Financial Brand - Banking Trends, Analysis & Insights. Tools and techniques for promoting services will have to evolve.

Marketing 27

Marketing Banking Trends Analysis Trends 27