What Should a Bank Sound Like?
Banking 2020
MARCH 17, 2015
In the digital world, though, banks are now competing against a growing group of non-traditional providers like PayPal or Venmo. You might protest, “we have to sound like that because the FHA/FDIC/FCRA requires it,” but I don’t buy it. The personal touch matters, now more than ever. Technology magnifies the problem.
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