We analyzed 7 of the fastest-growing personal finance apps of all time to figure out the secrets to their success — here’s what we learned
CB Insights
OCTOBER 10, 2017
What follows are the results of our analysis — six secrets to success in the world of personal finance management. Use pre-launch marketing to build both trust and hype. Instead, PFM tools operate according to something more like what you might call “quality of life effects.”
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