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Can fintechs enhance your bank’s marketing campaign?

Independent Banker

Kathy Strasser of IncredibleBank is evaluating marketing campaign management platforms. Customized, well-thought-out interactions—especially in the online banking space—are integral to wooing new customers and retaining existing ones. Their ability to market and add banking functionality … is a natural fit.”.

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FinovateSpring 2017 Live Blog – Day 2

William Mills

Omnichannel campaigns online. It looks like the company HQ is in Uruguay and they have an office in San Juan, PR. Showing how a banker could build an online offer in real time. Seems like a pretty straightforward application of marketing automation and predictive marketing. infocorpgroup. I like this idea.

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Surviving The Retail Apocalypse: The Technologies And Trends That Can Help Brick-And-Mortar Thrive Again

CB Insights

E-commerce sales growth is pulling ahead of total retail sales ( 17% vs. 6% for year-over-year in Q4’17), and Amazon is controlling upwards of 40% of online sales in the US, according to the US Department of Commerce and Slice Intelligence, respectively. ” — Alistair Davidson, CFO, Ikea. Its membership fee revenue grew 12.6%

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FinovateSpring 2015 Sneak Peek: Part 8

Fintech Labs Insights

HQ: San Jose, California. Onovative’s powerfully simple marketing automation software helps financial institutions meet the challenge of cross-selling current customers. Slice’s technology provides item-level purchase data across the largest base of online consumers (two million and counting). Founded: 2011.