10 Big Bank Marketing Lessons from the ABA Bank Marketing Conference
South State Correspondent
SEPTEMBER 20, 2022
Most banks will target around 6% of revenues next year for their marketing budget, and banks with strong brands and marketing programs target above 7%. Bank Marketing Lesson 9: Goal Setting – A Common Theme. The interesting part of this session was how these banks used sports marketing as a creative avenue for other projects.
195 
Let's personalize your content