The Many Pivots On The Path To A Multi-Million Dollar Skincare Brand
PYMNTS
JULY 23, 2019
The problem, it turned out, was that in 2007 when this project was first lifting off the ground, regulations in most states made this model basically illegal. Enough, in fact, that it propelled the firm’s second big pivot — bringing in Dior retail strategy veteran Amanda Baldwin to run the operations of the company as president.
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