Disrupting The CPG Industry: How Brands Can Adapt To The Future Of Packaged Goods
CB Insights
OCTOBER 23, 2018
Consumers are now buying CPG goods online, via mobile, at the office, through on-demand delivery, in meal kits and personalized services, by using smart home and voice technology, and more. They’re forcing CPG brands to rethink their entire marketing strategies and react to new trends. Long-term challenges.
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