article thumbnail

Financial Brand Forum 2018: 7 Takeaways in 7 Minutes

Gonzobanker

At least one mid-size bank showed up with its entire exec leadership team AND board of directors. Banks should engage customers digitally and write about “helping customers with their taxes or something [valuable]… earning the right to promote.” Everybody’s in The Game. Thankfully, most chats moved beyond the nebulous.

Branding 127
article thumbnail

GonzoBanker Awards 2017

Gonzobanker

BNC shareholders got a terrific premium, a 47% dividend increase, and a continued leadership role for Richard D. Platoon Talent Leadership Award – Goes to WSFS Bank ’s Lisa Brubaker who, at Finastra ’s client conference, pointed to hiring more free-wheeling advisory talent in branches, “backstopped by a sergeant.”.