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Adobe to Acquire Marketo: So What?

Gonzobanker

As banks and credit unions pour gasoline on their direct outreach, Adobe’s announced acquisition of Marketo shows us just how hot digital marketing automation is right now. In the morphing cross-industry world of sales, marketing and even some service outreach, it’s hot. How much momentum?

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Finovate Alumni News

Fintech Labs Insights

Yoyo unveils marketing automation platform, Yoyo Engage, at Davos. United Nations FCU chooses digital banking platform from Jwaala. Around the web. First Oklahoma FCU to deploy core account processing technology from Fiserv. Misys adds crowdlending module to FusionBanking platform.

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GonzoBanker Awards 2017

Gonzobanker

One word can summarize this action-packed banking year, GonzoBankers – tiring. FinTech threats and distractions. While the darling of FinTech conferences, this divestiture seems primarily driven as a means of Customers delaying the $10 billion Durbin hit and maintaining quarterly EPS expectations from the Street.