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Adobe to Acquire Marketo: So What?

Gonzobanker

As banks and credit unions pour gasoline on their direct outreach, Adobe’s announced acquisition of Marketo shows us just how hot digital marketing automation is right now. In the morphing cross-industry world of sales, marketing and even some service outreach, it’s hot. How much momentum?

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Q2 Acquires Gro Solutions: So What?

Gonzobanker

And it follows a string of Q2 acquisitions over the last few years, including: Centrix brought cash management functions of positive pay, fraud prevention and risk assessment as well as dispute management. UnBill brought a payments consolidation software allowing end users to manage their direct payment relationships.

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GonzoBanker Awards 2017

Gonzobanker

One word can summarize this action-packed banking year, GonzoBankers – tiring. FinTech threats and distractions. Endless CRM and data management projects that shook our foundations and gutted our PMOs. Oh, by the way, that Fintech darling of two years ago Lending Club? The Credit Unions Can Act Like Fintech VCs Award.