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12 Months of Content Marketing For 2018

ABA Community Banking

” as an offer, use this month to brainstorm the kinds of content — like an ebook, whitepaper, special report or discount — that people will gladly trade their email to get. There’s a fantastic WordPress plugin called Revive Old Posts that will automatically share your older blog content to your social media channels.

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Maximizing Your Website to Generate Quality Leads

William Mills

This has resulted in increased pressure to show return on investment (ROI) for marketing efforts, resulting in a push to gather highly qualified leads through inbound marketing, advertising, direct marketing and special events/industry conferences. Talk to your sales team about the types of problems that they are hearing while in the field.

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