Independent Banker

FEBRUARY 28, 2023

Illustration by The Laundry Room/Stocksy Customer data fuels efficient and effective marketing these days. Community banks own an enviable amount of data, but not all are leveraging it to its fullest extent. By Mindy Charski People share important data about themselves with their community bank in myriad ways.

Community Bank 129

Community Bank Community Marketing Data 129

Independent Banker

FEBRUARY 28, 2022

Kathy Strasser of IncredibleBank is evaluating marketing campaign management platforms. Customized, well-thought-out interactions—especially in the online banking space—are integral to wooing new customers and retaining existing ones. Fintechs know how to reach and work with the community. MainStreet Bank’s BaaS move.

Fintech 136

Fintech Marketing Community Bank Community 136

Fintech Labs Insights

JUNE 15, 2016

But knowing your customer is also critical for banks looking to provide the best, most relevant, most personalized service. The Canadian analytics company specializes in providing community banks and credit unions with powerful data management, database and behavioral analytics, marketing automation, and one-to-one communications solutions.

Community Bank 12

Community Bank Data Community Marketing 12