Retail Pulse: DSW Expands In-Store Experiences; L Brands Plans Store Closures
PYMNTS
MARCH 1, 2019
markets, aiming to generate repeat visits as part of its experiential retail efforts. DSW began working with W Nail Bar in 2017; the two companies offer salon services at Columbus, Ohio’s Easton Town Center and the Polaris Fashion Place. And NPD Group data found that millennials spent one-third of bra dollars last year on sports bras.
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