When Corporate Innovation Goes Bad — The 116 Biggest Product Failures Of All Time
CB Insights
MAY 1, 2018
Product innovation is one way that large corporations stay competitive in a rapidly changing marketplace, but it doesn’t always work out when big brands attempt innovation. Atari had a landfill in New Mexico for unsold product where many of the E.T. million came back to the company. cartridges ended up. Segway, Segway Inc.
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