This Time, We Want You To Drink The Kool-Aid
PYMNTS
AUGUST 12, 2017
We have a significant level of awareness,” said Andrew Louie, brand manager of refreshment beverages at Kool-Aid’s modern corporate parent company, Kraft. The brand continues to be extremely popular, even though it’s over 50 years old.”. Sometimes, though, Kool-Aid has been popular in the wrong way.
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