Stupid Bank Names
Jeff For Banks
FEBRUARY 1, 2015
In the mid to late 1990''s, my employer, First National Bank of Maryland based in Baltimore, bought Harrisburg, Pennsylvania based Dauphin Deposit Bank. If your brand strives for assimilation, then go with it. K Bank - In today''s abbreviated texting and social media world, this is a bad name, K? I was on that team.
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