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Retail Pulse: DSW Expands In-Store Experiences; L Brands Plans Store Closures

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Brick-and-mortar fashion retailers are developing in-store experiences to encourage customer loyalty. markets, aiming to generate repeat visits as part of its experiential retail efforts. They also create repeat visits to the DSW brand, where an exciting footwear assortment awaits.”. Austin, Texas; and Dublin, Ohio.

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DSW’s Amazon-Proof Makeover Move

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In an era that has seen physical retail locations — particularly large box stores — suffer from consumers becoming increasingly enamored with the online experience, it was still a bit of a surprise to see shoe retailer DSW log something of a bumpy 2017. The shoe retailer even tried to sell eBuys, but there were no takers.

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Macy’s Bolsters Omnichannel Tech, Taps Into Subscriptions

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The department store retailer bolstered its omnichannel efforts while opening a distribution center for its off-priced business that taps into cloud computing technology; however, it struggled with inventory during the quarter. It also opens the doors to partnerships with local and niche brands as well as major players.

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