Under Armour Names Amazon Exec New CMO
PYMNTS
AUGUST 12, 2016
Donkin, who Forbes says is known for “his focus on emotional connection and loyalty to Amazon,” headed up the online retailer’s ad campaigns for Amazon Prime, Amazon Fire TV, Amazon Kindle, Amazon Echo and Amazon retail, as well as other creative initiatives at the company. Under Armour’s stock closed at $40.94 percent.
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