21 Lessons From Jeff Bezos’ Annual Letters To Shareholders
CB Insights
OCTOBER 16, 2018
And nowhere is Bezos’ philosophy of business, technology, and leadership better articulated than in his annual shareholder letters, which he has written every year since the company’s IPO in 1997. 2002: Build your business on your fixed costs. 2002: Build your business on your fixed costs. Just execute.
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