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Surviving The Retail Apocalypse: The Technologies And Trends That Can Help Brick-And-Mortar Thrive Again

CB Insights

Repurposing the physical store: Retailers are finding new ways to drive value from physical retail beyond sales per square foot. We look into how stores are being transformed into showrooms, community gathering spots, and even event spaces as retailers leverage the physical store as tool for brand marketing. Organic and cheap.

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