PYMNTS

JULY 11, 2018

As of today, the international media titan has announced an investment in True Food Kitchen , a healthy eating startup based out of Houston. The size of Oprah’s equity investment is unknown, but apart from money, she is offering her literal presence – she will be joining the brand’s board and acting as a consultant.

Phoenix 111

Phoenix Houston Branding Course 111

PYMNTS

SEPTEMBER 14, 2018

For food, they want to see the brands and the products and confirm they will be fresh and quality. Kroger released its Q2 earnings this week, and the market did not love what it saw. Ever since Amazon acquired Whole Foods Market , Kroger has been in reinvention mode, launching new services to match the eCommerce giant.

Metro 122

Metro New York City Nashville Oklahoma 122

PYMNTS

JULY 13, 2018

Celebrity brand endorsement is nothing new. The first recorded case of it dates back to the 1760s when Josiah Wedgwood and Sons, producers of pottery and chinaware, marketed their wares with endorsements from Britain’s royal family, hoping to show off the company’s inherent value and the high quality of their products.

Branding 101

Branding social media Course Phoenix 101