Boston Branding Capital Minnesota 
PYMNTS
FEBRUARY 3, 2018
The game will be the main event for most people, particularly for fans in Boston and Philadelphia, as both cities are known for being ever so slightly fanatical about their sports teams. [GO Minnesota vs. the Impending Masses. Once the brand ran out of German shepherd masks, Eagles fans adopted other dogs. But not everyone.
CB Insights
DECEMBER 19, 2017
Formerly beloved brands such as Aeropostale, American Apparel, and PacSun bit the dust in 2016, and the pace of retail deaths has accelerated since then. Additionally, many of these physical retailers have lost the cache they once had as new direct-to-consumer brands with a hyper-focus on specific products have taken off.
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