Long Lasting Ideas

FEBRUARY 23, 2016

It’s a creative way to communicate the idea of building wealth more quickly and creatively. Know your community’s cultural touchstones. In regional ads in Alabama, Hyundai used bobble heads of the mascots for Auburn and Alabama as the items that would seal the deal for a new car customer.

Branding 40

Branding Alabama Community ATM 40

Jeff For Banks

SEPTEMBER 10, 2011

Neither supported this regional president''s opinion. Nasdaq: OZRK) of Little Rock, Arkansas Over a 100-year banking history, Bank of the Ozarks expanded from its headquarters in Little Rock, Arkansas, to more than 100 locations throughout the Southeast and is consistently ranked among the top performing banks in America (see chart).

Arkansas 67

Arkansas South Carolina FDIC North Carolina 67

Independent Banker

FEBRUARY 16, 2015

Sherrod Brown (D-Ohio), two lawmakers tapped to lead the Senate Banking Committee for their respective parties, are both independent-minded senators who hold positive views on several priority community banking issues. This year he is taking the chairman’s seat on the Senate Banking Committee. Richard Shelby (R-Ala.)

Community Bank 70

Community Bank Alabama Ohio Community 70