article thumbnail

Post COVID-19 Customer Experience Imperatives

Perficient

The pandemic exposed both good and bad customer experiences as companies reacted to the changing market and economic conditions. As we start to emerge from the pandemic in 2021, what should customer experience practitioners focus on to begin to ramp back up? Customers who are expecting to forever change their behaviors.

article thumbnail

[Podcast] WISW Episode 5: What if You Could Deliver Anything as Soon as it Was Valuable?

Perficient

With over 25 years of digital agency leadership experience, he specializes in Mobile Product Management, Mobile Strategy, and Customer Experience. Jim Hertzfeld is Principal and Chief Digital Strategist for Perficient. Kim Williams-Czopek is a Director of Digital Strategy at Perficient.

Strategy 493
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Agency, Interrupted: Insourcing, Digital Consultancies, and How to Work With Agencies

Perficient

Digital agencies merged decades-old creative and marketing experience with emerging user experience and interactive technology expertise to accelerate the dot com boom and give countless brick and mortar companies their digital start. How to Get There.

How To 508
article thumbnail

Perficient Named in Forrester’s Digital Transformation Services Landscape, Q3 2023

Perficient

Partnering with the right digital transformation service provider is vital to thrive in this digital age. A proven track record of guiding businesses through digital complexities is crucial for unlocking their full potential, driving efficiency, and ensuring exceptional customer experiences, leading to long-term success.

article thumbnail

Perficient Launches New Business Podcasts on iTunes, Spotify

Perficient

and Intelligent Data offer audiences expert insights on how digital technology can transform business and reshape customer experiences today. This podcast discovers what’s possible with digital and figures out how to make it real in your business. Click on the logos below to listen to the first episodes.

article thumbnail

Who Owns Digital? Ugh, That’s the Problem for Bankers

Gonzobanker

The lack of clear ownership in driving digital transformation represents a huge roadblock for financial institutions fighting to stay relevant. Bank executives are coming to understand that in today’s world, the customer experience (CX) is the product, although not all have made a serious commitment to address newfound competition.

article thumbnail

More Than a Brand Steward: The Redefined Role of CMO

Perficient

Under GDPR and CCPA, CMOs need to understand the current landscape of customer data privacy and data collection transparency laws and, moreover, how to address the experience of asking for and then acting on information captured so as not to alienate and lose customers they fought so hard to win. How to Get There.

Branding 378