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Perficient Named in Forrester’s Digital Transformation Services Landscape, Q3 2023

Perficient

In today’s rapidly advancing technology landscape, businesses face a profound revolution in operations, customer interactions, and innovative endeavors. Partnering with the right digital transformation service provider is vital to thrive in this digital age.

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Who Owns Digital? Ugh, That’s the Problem for Bankers

Gonzobanker

The lack of clear ownership in driving digital transformation represents a huge roadblock for financial institutions fighting to stay relevant. Bank executives are coming to understand that in today’s world, the customer experience (CX) is the product, although not all have made a serious commitment to address newfound competition.

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More Than a Brand Steward: The Redefined Role of CMO

Perficient

Once held up as a maven of creativity and brand, today’s technologies, customers, and pace of business demand CMOs have a wider handle on a variety of skill sets and a much deeper business acumen in order to move their team from cost to profit centers. How to Get There. This is not a short-term trend either.

Branding 378
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Why Commerce Should be the Key to Your Digital Transformation

Perficient

When you understand the cost of conducting business with your channel, you have the opportunity to not only fund the investment of creating a portal but also align the necessary capabilities and technology that will support your efforts to reach your goals. Do we have the right technologies in place to support this vision?

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If 5G is supposed to be a game-changer, what’s the game?

Perficient

While availability of 5G coverage is still limited in the United States, businesses should consider how to start building capabilities and products that leverage 5G now. Improved Consumer Experience Possibilities with 5G. Video/Live Streaming. Realtime Data Automation.

Video 476
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What Quibi’s Flameout Teaches Us about Behavior Change

Perficient

By applying the FBM to the Quibi story, we can learn much about what ailed the platform and how to avoid similar missteps in future product planning. Anyone Quibi cared to have as a customer already owned a smartphone. The FBM is made up of three primary factors ­­— Motivation, Ability, and a Prompt (MAP). Score one for Quibi.)

US 294
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Reinventing Financial Services

Insights on Business

To further complicate the landscape, customer expectations continue to evolve, as they anticipate seamless service and experience across brand touchpoints. In an industry, where the never-ending battle is for customer experience, loyalty, and top talent, what are the ways in which incumbent firms can reinvent their businesses?