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How Millennials Shop For Furniture With Direct-To-Consumer Brands

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Millennials value experiences over things, as the familiar digital age adage goes, but sometimes millennials do, in fact, need actual things , such as sofas, beds and tables to furnish their apartments and houses. The Wall Street Journal also noted that “transparency rates highly for a typical millennial site.”

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Deep Dive: Travel, Hospitality Get A Millennial Makeover

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Millennials have long been sought-after travel and hospitality customers, partly because they are perfectly placed to seek such experiences. This unique status creates both opportunities and challenges for firms in the space, as millennials search for the experiences they crave. Furthermore, millennials are set to spend $1.4

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Mobile Game Shows Offer Brands Prized Millennial Viewers

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Millennials are a force to be reckoned with, as they are made up of approximately 90 million individuals with significant spending power: By 2030, their aggregate annual income is projected to be more than $4 trillion. Attracting Millennials. Approximately 75 percent of Gravy’s users are millennials. Second Chances.

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Special K, Other CPG Brands Step Up D2C Efforts

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Now that consumer packaged goods companies have shown they can create products and sell them directly to consumers, it’s time for them to step up their strong suit: marketing. 20 for its Special K brand. The flavors were “inspired” by Twitter conversations the brand had with consumers. The promotion started Sept.

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Can Millennials Revive Call Center Commerce?

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Millennials have long borne the blame for a variety of problems in commerce, including the decline in popularity of diamonds and certain fast casual restaurants. Millennials could be helping to bring new life to call center commerce. That’s reportedly the case when it comes to luxury retail brand Gucci. Larger Changes.

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Chinese Millennials May Save Luxury Brands

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Sales of luxury goods in China are skyrocketing — up around 20 percent from 2016 — in its sharpest growth since 2011, as Chinese millennials seek products like handbags and cosmetics, Reuters reported. 2017 saw a global recovery of the luxury retail market due to their affinity for high-end brands.

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Millennials Dump Tesla Stock

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Millennials have been unloading Tesla shares a week before the company revealed disappointing Q1 delivery numbers. The company’s Q1 report sent shares falling by more than 8 percent on Thursday (April 4), according to Markets Insider. Tesla is down nearly 20 percent so far this year.