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Why Augmented Reality is Crucial to Improving the Ecommerce Customer Experience

Perficient

With the expanded success of ecommerce in the last twelve months, brands have more opportunities than ever to engage in digital channels with their consumers and stand out from the competition. It seems that businesses and customers truly are at a new inflection point with this technology and opportunities are available for brands.

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Addressing the Need for Personalization in the Financial Services Industry

Perficient

Your brand is the beacon of authenticity for a personal experience. What does your brand portray to the market? In the financial services industry, security, stability, and protection are foundational brand values from which to deliver customer experiences. Elements of Delivering a Personalized Experience.

Industry 294
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What Did You Expect? Delivering Experiences that Meet Customer Expectations (Part 1 of 3)

Perficient

The American Customer Satisfaction Index defines customer expectations as “a measure of the customer’s anticipation of the quality of a company’s products or services.” This idea underscores the natural forces at work as brands battle to keep pace with customer expectations and stay relevant.

Meeting 309
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Klarna: Financing Better Customer Experiences

PYMNTS

Billingsley noted that the financing solution also works without any redirect to an external URL, so the consumer remains on the merchant site and within the brand experience when signing up. Depending on the customer segment and even the merchant itself, utilizing Klarna’s full checkout solution isn’t exactly what they need.

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Today In Payments: Inspire Brands To Buy Dunkin' For $11.3B; US Personal Income Increase Beats Forecasts

PYMNTS

In today’s top news, Inspire Brands is buying Dunkin’ for $11.3 That Its Brands Can Run on Dunkin’. After speculations last week, private equity-backed Inspire Brands will buy Dunkin' and bring it private for $11.3 After speculations last week, private equity-backed Inspire Brands will buy Dunkin' and bring it private for $11.3

Branding 131
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PredictSpring Partners With Deciem, Plans Expansion Following Salesforce Funding

PYMNTS

Point of sale (POS) platform PredictSpring announced that it is partnering with beauty brand Deciem and is also planning to expand into new sectors following a strategic investment from Salesforce Ventures. . 21) that PredictSpring offers the type of “modern” POS platform the company had been searching for. .

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Today In Payments: MineralTree Raises $50M, Buys Two Companies; Robinhood Raises $460M

PYMNTS

In today’s top news, MineralTree raised $50 million and acquired two companies, and Robinhood raised $460 million. MineralTree Raises $50M, Buys Two Companies. The new funding is an outcropping of the Series G round unveiled in August for the firm, which is said to have helped millennials become interested in trading.

Company 137