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5 Ways Credit Unions Should Engage with Millennial Members on Social Media

NCR

Perhaps the most important and impactful way credit unions can attract and retain millennial members is through social engagement. billion daily active users, these social platforms have the potential to be an outstanding marketing tool for a credit union. Social media wasn’t developed to be a silent one-way street.

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Communicating With Millennials

William Mills

3 topics to discuss with Gen Y members through blogs, social media and video. Millennials have misgivings about Wall Street, making credit unions ideal financial institutions to capture this demographic group’s business. Debt is a controversial topic for millennials since many are still struggling with student loans.

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4 Ways to Reach Aging Consumers About COVID-19 and Vaccines

Perficient

If you don’t have an assured plan yet, be honest and say it’s in-development but that your organization will keep updating the status of availability on the website, on social media or via your providers’ phone lines. This is a great time to create content for your blog and website that speaks to the caregiver directly.

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How Luxury Timepieces Can Become A Subscription Business

PYMNTS

The Market and Millennials. Eleven James may also appeal to millennials, who don’t have that ownership mentality. After all, they’re the first generation to come of age during the internet era, and most millennials were also among the very first social media users.

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Verishop Works With Westfield To Open Stores

PYMNTS

Verishop is targeting mainly younger, affluent and millennial shoppers. It has website tabs for picks from fashion and social media influencers as well as sustainably sourced products. The company wrote in a blog post in February, “When we talk to brands, many share our concerns about the current state of e-commerce.”

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Connected Consumers Are Ready To Buy — Given The Right Context

PYMNTS

That might mean on a social media platform, or a well-crafted blog designed to appeal to particular hobbyists, or an event and ticketing website, or an online platform devoted to travel. Different consumer groups do contextual commerce in their own ways, but one of the most significant segments consists of “ bridge millennials.”

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The open banking opportunity

Accenture

Based on this survey of over 2,000 consumers, it’s clear that online retailers, tech firms and social-media players face an uphill battle to convince consumers to allow them access to their financial data. Trust in online platforms and social-media companies as providers of payments services is low. So why not?