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5 Ways Credit Unions Should Engage with Millennial Members on Social Media

NCR

Perhaps the most important and impactful way credit unions can attract and retain millennial members is through social engagement. billion daily active users, these social platforms have the potential to be an outstanding marketing tool for a credit union. Social media wasn’t developed to be a silent one-way street.

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4 Ways to Reach Aging Consumers About COVID-19 and Vaccines

Perficient

Here are four techniques you should include as part of your healthcare marketing efforts to reach older patients: 1. If you don’t have an assured plan yet, be honest and say it’s in-development but that your organization will keep updating the status of availability on the website, on social media or via your providers’ phone lines.

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How Luxury Timepieces Can Become A Subscription Business

PYMNTS

The Market and Millennials. Eleven James serves a couple of markets, such as consumers who’re ready to buy a watch but want to see how it looks and feels first. Eleven James may also appeal to millennials, who don’t have that ownership mentality. Millennials currently make up about a third of the U.S.

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A new digital bank needs a new customer service experience

Insights on Business

Revamping the company’s internal structure is one of the first steps Bradesco took to achieve the goal of creating experiences that meet expectations of millennials. If it doesn’t, negative news travels fast through millennial networks. Social-based marketing. –> Browse more Think 2019 financial services blogs.

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The open banking opportunity

Accenture

The drive towards open banking gives them a direct line into a potentially lucrative market. And, crucially, it’s a market where they’re well placed to deliver the flexible, personalized experiences consumers demand. Trust in online platforms and social-media companies as providers of payments services is low. So why not?

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Why bank branches—and human contact—are not going away any time soon

Accenture

Given that this trend is coinciding in with an ongoing shift by younger consumers towards more innovative channels—the likes of wearables, social media and instant messaging—it’s possible that the continued strong usage of branches is a transitory effect. But our study gives no indication of that. Stay tuned. [1-5]

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How To Manage Millennials

Banking 2020

Effectively leading millennials requires understanding the collective experiences, values and motivators that make this group “tick.” Millennials, generally defined as the demographic cohort born between 1982 and the early 2000s, will account for half of the American workforce by 2020. Be transparent. Make work feel like play.