Gonzobanker

MAY 14, 2018

More than 1,700 industry execs descending on the Vegas Cosmopolitan getting mobile alerts like “Open Bar in the Exhibit Hall.” At least one mid-size bank showed up with its entire exec leadership team AND board of directors. What could possibly go wrong? As it turns out, a LOT can go right. Everybody’s in The Game.

Branding 127

Branding Industry Apple Marketing 127

Gonzobanker

JANUARY 29, 2018

The resources necessary to build and maintain an analytically informed delivery channel are staggering to many management teams and boards, but as industry veteran Niel Devasir pointed out in this quick video , analytics leadership cannot be outsourced, even if some of the technology is.

Analytics 110

Analytics Resources Strategy Marketing Strategies 110

Gonzobanker

DECEMBER 19, 2017

BNC shareholders got a terrific premium, a 47% dividend increase, and a continued leadership role for Richard D. Platoon Talent Leadership Award – Goes to WSFS Bank ’s Lisa Brubaker who, at Finastra ’s client conference, pointed to hiring more free-wheeling advisory talent in branches, “backstopped by a sergeant.”.

Conference 101

Conference Industry Community Bank Community 101

Cisco

MAY 5, 2021

Research from Hubtype and The Financial Brand in December 2020 highlighted the 15-40% decline in branch traffic, while the increase in mobile banking activity rose from 20% to 80%. Self-service opportunities include: Rich mobile messaging channels. You already have a CRM, a Marketing Automation platform, or Call Center software.

Customer Experience 129

Customer Experience Branding Tools Strategy 129

FICO

DECEMBER 15, 2020

Duguid before the end of June 2021, I believe the court will not only provide some clarity on what an ATDS is but, in doing so, will further facilitate the use by banks and other businesses of legitimate, non-marketing automated or prerecorded voice and text messages to the mobile phones of customers who have the provided requisite consent.

Policies 52

Policies Washington DC Regulation 52