William Mills

JANUARY 18, 2018

Once prospects have engaged with your website, the next step is conversion by providing them with access to premium content, i.e., an in-depth, well researched white paper or eBook. To access or download a white paper or eBook, have prospects fill out a short form on your website.

eBook 41

eBook Marketing Automation Marketing social media 41

Payments Source

JANUARY 1, 2018

In order to be successful, Marketing departments will have to invest in these valuable areas in 2018. This is a great opportunity if your target prospects are in the Marketing department! What are the capabilities for marketing and sales intelligence? Grab our free ebook.

Trends 72

Trends Customer Experience Survey Data 72

William Mills

MAY 11, 2017

Marketing Today. 55% of B2B marketers say they are unclear on what content marketing success or effectiveness looks like, and that’s understandable since the sheer volume of activities alone can be overwhelming, including: Blogging; Social Media including Facebook, LinkedIn, Twitter, Google+, etc.; Sales intelligence.

Marketing 46

Marketing social media Software eBook 46

Advertiser: ZoomInfo

In this eBook, you’ll discover what it takes to develop and drive a successful marketing-led growth strategy. You’ll learn the best growth strategies to: Get your sales and marketing teams aligned. Level up your marketing automation. Prepare your organization for automation with AI.

Strategy