PYMNTS

AUGUST 9, 2019

Direct sales company Younique, which has been pivotal in its approach to social media marketing, has launched an augmented reality (AR) makeup trying-on tool, according to a release. . while showcasing Younique’s premium brand of cosmetic accessories. Its aim is to answer the timeless question of “will this look good on me?”

social media 136

social media Tools Branding Analysis 136

PYMNTS

OCTOBER 9, 2019

Social media is taking a lot of fire these days, whether the issue is “fake news” or data privacy or just the time-wasting tendencies of many users. But social media is also driving retail innovation, and those trends are going to help shape commerce in the all-important fourth quarter and beyond into the 2020s.

social media 118

social media Retail Tools Examples 118

PYMNTS

JANUARY 24, 2020

But no matter the case, music is a big part of the retail world, and is helping to create new harmonies of innovation and disruption. The NBA exec said the tracks will also be on the organization’s website, on its app and featured on social media game highlights. Others don’t. New Partnerships and Services.

Retail 151

Retail Innovation Apple San Jose 151

PYMNTS

AUGUST 3, 2020

Innovation has been a welcome development for retailers in the pandemic. Pivoting business models have been the hallmark of some major changes, including the complete reconfiguring of companies such as Zara and Nike and luxury brands like Ferragamo and Moncler. Now, Burberry is continuing its status as an innovator.

social media 125

social media Retail Innovation Branding 125

PYMNTS

MAY 4, 2019

The realm of quick service restaurants (QSRs) is and actually always has been a pretty innovative space. The drive-thru window, for example, first met the market in 1947 when it was introduced to the world by Sheldon “Red” Chaney, operator of Red’s Giant Hamburg in Springfield, Missouri. Really outside the box, as it turns out.

Innovation 134

Innovation Los Angeles New York City Course 134

PYMNTS

JUNE 14, 2019

And the idea is to take advantage of the ongoing rise of mobile commerce and social media to create, in essence, digital communities centered around pets — and not just ones that spark to life when little Fido goes missing, or plots an escape from a dog park or a particular section of the beach in the summer. Social Media Aspect.

social media 194

social media Retail Community Mobile 194

PYMNTS

SEPTEMBER 21, 2020

Still others are leveraging their mobile phones for innovative payment methods in brick-and-mortar stores, such as QR codes and other contactless payment options. times more consumer conversions for brands such as Estée Lauder, for example. Providing features that enable customers to sample lip shades has led to 2.5 reached 14.4

Retail 243

Retail Online social media Mobile 243

PYMNTS

NOVEMBER 15, 2019

Many other social media companies have also entered into the eCommerce space as a way to diversify income streams. Instagram , for example, now lets users purchase products directly from feeds. Earlier this year , TikTok signed on brands including Pepsi, Myntra, ShopClues and Shaadi.com to help with advertising.

Video 178

Video social media America Examples 178

PYMNTS

DECEMBER 30, 2020

This year will not only go down in history as “the year of the pandemic,” but for consumer packaged goods brands, it will also be known as “the year of direct to consumer.”. 1 reason cited involves loyalty to well-known brands. For example, 43.9 For example, D2C channels accounted for 41.1

Branding 257

Branding Millennials Retail social media 257

PYMNTS

NOVEMBER 26, 2019

Nordstrom is one example of that. Bloomberg reports that it offers a bevy of innovative options intended to entice customers into spending more time shopping. Social Retail. LVMH has amassed a sizable luxury brand portfolio in various retail sectors, from perfume to fashion.

Retail 131

Retail Online social media United States 131

PYMNTS

MAY 5, 2020

For example, some might consider trying experimental pop-up locations. For a business built on a nomadic and innovative business model, the two-year-old firm has reacted quickly and expertly to an unforeseen crisis by pushing into eCommerce. The other logical piece of advice has been to capture the shift to digital.

Retail 150

Retail New York City New York social media 150

South State Correspondent

MAY 1, 2024

For inspiration in banking innovation, we often look to other industries. Honkook Kim and his Gentle Monster Brand is a perfect example. Being months away from bankruptcy, Kim launched a bold five-step plan driven by a strategy around innovation. Leveraging social media, Gentle Monster started to get traction.

Innovation 195

Innovation social media Branding Marketing 195

PYMNTS

SEPTEMBER 23, 2017

For all the plaudits disruptive innovation gets, it is easy to overlook how hard it is to achieve. While it’s an exaggeration to say there is nothing new under the sun, it’s actually not that big of an exaggeration in the innovations realm. But, sometimes, the innovation just really whiffs. The iPhone 8 springs to mind.

Innovation 102

Innovation Millennials social media Trends 102

Insights on Business

FEBRUARY 13, 2019

Next is a digital bank, completely disassociated from the Bradesco brand. At IBM Think 2019, Henrique Albuquerque from Bradesco Research and Innovation offered insight into how Bradesco is transforming by focusing their entire business structure around the customer journey. Social-based marketing. Hyper-connected journey.

Albuquerque 152

Albuquerque Digital Banking Millennials social media 152

PYMNTS

NOVEMBER 7, 2017

Unsurprisingly, fast food patrons immediately began warring on social media about whether or not the results could be trusted. People on social media will engage in online debate for almost any reason — sometimes no reason at all. It’s a contentious question. According to Foursquare , the answer is yes.

Innovation 100

Innovation Oregon social media Payments 100

South State Correspondent

SEPTEMBER 20, 2022

Most banks will target around 6% of revenues next year for their marketing budget, and banks with strong brands and marketing programs target above 7%. All involved in any marketing effort should understand if it is about branding, sales funnel acquisition, funnel movement, conversion, or retention.

Conference 195

Conference Marketing social media Data 195

PYMNTS

DECEMBER 26, 2019

The world’s biggest social media platforms are cracking down like never before. Brands will have spent roughly $77 billion on in-app ads when 2019 is over, and it’s estimated that phonies will dip out with $26.5 Fishing fraud (not to be confused with “phishing”) is big business, for example. billion of that.

Fraud 131

Fraud social media Massachusetts Data 131

PYMNTS

JULY 10, 2020

Bad actors are trying numerous scams to take advantage of customers using digital and mobile channels for the first time, including setting up false accounts and restaurant brands online to drain consumers’ funds. The pandemic is also spurring QSRs to alter their approaches when interacting with customers at brick-and-mortar stores.

Mobile 162

Mobile social media Report Fraud 162

PYMNTS

JUNE 17, 2020

Innovation has enabled clienteling to accomplish more for eCommerce, especially in the wake of the lockdowns of the pandemic. Several companies rolled out social media connectivity apps to keep customer relationships alive for non-essential brick-and-mortar retail. It may not be just the high-end solution for a luxury brand.

Retail 141

Retail social media Branding Online 141

PYMNTS

JANUARY 23, 2020

According to Flow CEO Rob Keve, advances in social media and the way things are marketed throughout platforms have made it easier for direct-to-consumer (DTC) brands to reach customers. Solving that problem is among the main tasks of cross-border retail innovation and disruption in this brand new decade.

Retail 151

Retail social media Branding Trends 151

PYMNTS

AUGUST 17, 2016

Pixlee , a San Francisco-based startup, allows retailers or brands to market directly to customers by using their own photos through curating them from social media or having the customer directly submit them for use, which the company says leads to a more authentic and engaging shopping experience for consumers.

San Francisco 100

San Francisco Retail social media Marketing 100

PYMNTS

AUGUST 6, 2019

A yellow hat will pop up, which represents its brand. Alternatively, they can enter a more specific request into the platform — for example, they can ask for a one-way trip from New York to San Francisco on a particular date. These consumers use social media heavily and are chat app users. Social Media.

social media 150

social media New York San Francisco Technology 150

PYMNTS

MARCH 6, 2020

Since the dawn of the internet in the mid-90s, there have been some genius ideas and some completely innovative business models. New companies now aim to be used as a verb by creating an innovative way to buy goods – such as: “I floated it.”. For example, say you’re in the market for a new car. We don’t search, we Google.

Hawaii 141

Hawaii social media Innovation Digital Strategies 141

PYMNTS

JULY 11, 2016

Participants could use Visa’s APIs to create a payment solution, leverage social media channels to engage people at Visa-sponsored events or persuade Visa cardholders to go cardless. helps brands build and manage chatbots that consumers can use to transact inside popular messaging apps. Humanizing The Brands. In the U.S.

social media 100

social media Branding Retail Meeting 100

PYMNTS

JULY 30, 2018

Pop-In@Nordstrom, for example, has featured stores within stores at Nordstrom locations care of The North Face, Everlane, and All Birds, to great effect. Pop-ups, because of their relative novelty, tend to draw scores of social media devotees on the hunt for the unique snapshot to post to Instagram before anyone else in the world has seen it.

social media 103

social media New York City New York Metro 103

PYMNTS

JUNE 22, 2020

The days of stopping by brick-and-mortar establishments to check out menus and sample food are long gone, replaced by scanning social media accounts, hashtags, user reviews and digital images before selecting where to spend hard-earned money. The digital push is beneficial for both sides of the equation.

Operations 156

Operations social media Online Survey 156

PYMNTS

MAY 3, 2018

With the new functionality, users can register a credit or debit card and make payments within the social media platform after setting up a security PIN, TechCrunch reported. Users can make in-app payments through the Instagram pages of some of Resy ’s clients, for example.

Payments 105

Payments social media Branding Examples 105

PYMNTS

JULY 6, 2017

To help provide customer service, and in some cases sales, businesses such as Domino’s Pizza, Bank of America and CNN have joined up with the social media giant to enhance their offerings. The latest company to move the ball for chatbots is fashion designer brand Tommy Hilfiger.

Video 100

Video Branding social media America 100

Bank Innovation

NOVEMBER 8, 2016

For all the talk of banks going digital, few major brands have launched digital offshoots — in the U.S., In Europe, there are more examples — two prominent ones are Hello bank! There is BankMobile, launched from Wyomissing, Pa.-based based Customers Bank, and that’s about it. from BNP Paribas, Read More.

Digital Banking 210

Digital Banking Examples Branding social media 210

PYMNTS

APRIL 22, 2017

News this past week that Wendy’s had engaged in some back and forth with Hardee’s, in which the former was widely perceived to roast the latter, begs the question, what is social media for, when the social is full of snark and the media belongs to an entity, a place, trying to craft and assume a persona?

social media 101

social media Branding Examples Google 101

Celent Banking

NOVEMBER 12, 2014

The promise of these new start-ups was a drastic improvement on customer experience, ditching traditionally stale financial services with improved digital offerings, social media integration, and a familiar/casual communication style. Indeed some of them have already begun offering digital services through a separate digital brand.

social media 232

social media Customer Experience Branding Mobile 232

PYMNTS

JANUARY 10, 2020

Millennials and younger generations are digitally minded and want to interact with brands that can answer their personal requests through online and mobile channels. The holiday season provides a good example of the company’s approach. Market Growth and Opportunity.

Millennials 131

Millennials social media Mobile Payments 131

PYMNTS

AUGUST 4, 2016

“For example, we’ve partnered with Skyscanner, an industry leader in global travel search, to help take the hassle out of planning a trip,” Skype explained in a blog post. It’s a Spock bot.

social media 100

social media Video Examples Branding 100

PYMNTS

SEPTEMBER 21, 2020

You have to continually evaluate whether the protections or controls that are in place are being abused, and then you have to innovate new solutions. Some consumers will attempt to use digital offers in person when they are not valid for in-store use or try to use a promotion more times than permitted, for example. “We

Fraud 177

Fraud Mobile social media Customer Experience 177

PYMNTS

DECEMBER 8, 2020

Kelly Cook , David’s Bridal’s chief marketing and IT officer, said the idea for the program came from a corporate “jam session” to develop ideas for the brand and to further CEO Jim Marcum ’s direction for the company, which is more service-oriented. The idea was tested both formally and informally among its customer base.

social media 215

social media Community Retail Leadership 215

PYMNTS

OCTOBER 10, 2020

For example, you’ve no doubt heard about Impossible Foods and its meatless Impossible Burger, which debuted in 2019 and made quite a splash first at Burger King, then Walmart. Now, suppose you like the idea of eating steak more than — and there’s just no way around saying it — actually eating a cow. Or Steak-Umm , to be precise.

Omaha 254

Omaha social media Analysis Industry 254

CB Insights

MAY 8, 2018

Kraft Heinz has drawn criticism for its food innovations not being, well, innovative enough. The food giant is betting big on its recent Real Mayo launch in the US and Canada, competing with leading brands like Hellman’s. A recent example of a product launched through such a partnership is ready-to-eat meal kits.

Innovation 40

Innovation social media Trends US 40